All case studiesFrontend development

Innovative content marketing solution powered by AI

Marketing Technology · United States

IndustryMarketing Technology
LocationUnited States
Team1
PartnershipMay 2023 — Present
StackReact.jsRedux Toolkit
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01

Executive summary

Air Traffic Control's AI-powered solution streamlines personalized marketing and sales efforts. The company’s team has great experience and expertise in tech and sales. However, when it came to certain parts of development, namely to frontend, there was a gap. We were ready to fill in this gap with the outstanding skills of our team. This way, Impressit was responsible for all frontend development on this project using React.js and Redux Toolkit.
 

Innovative content marketing solution powered by AI — Executive summary
02

Client background

Air Traffic Control offers AI-powered solution that streamlines personalized marketing and sales efforts, leveraging existing content, enriched customer data, and industry trends. It helps to boost engagement through precise targeting and provides valuable insights for refining future content strategies.

Innovative content marketing solution powered by AI — Client background
03

Challenges and Objectives

The Air Traffic Control’s product is a dashboard with six main features: Radar, Contacts, Competition, Content, and Topics. There is also a User Profile page and a Payment page.

 

Impressit was responsible for all the frontend development on the project. Our team has diligently executed all frontend development aspects of the project, with 99% of the frontend work now complete. At the moment, we are waiting for the backend team to finalize their work in order for both teams to put polishing touches on the product that would make it perfect.
 

04

Value Delivered

The Air Traffic Control team found Impressit via the recommendation of another satisfied client. The problem with which they turned to us was the lack of expertise in frontend development within their team.

 

Impressit offered our services and was able to quickly close this gap by finding the frontend developer who successfully joined the team and began cooperation with the backend team. The remarkable progress our dedicated team made while working on the project definitely made its influence on a timely and successful launch of the Air Traffic Control product. 
 

Innovative content marketing solution powered by AI — product overview

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