E-freight is a service which forms a unique communication cloud between all the participants of the road transportation network and provides the maximum efficiency and convenience of semi-automatic cooperation between them.
Our goal was to design the UX and UI for a desktop web app for freight carriers, forwarders, freight owners, and a mobile interface for drivers. Our goal was to simplify the usage of complicated functionality of the service as much as possible. Another goal was to create a distinctive brand identity ecosystem that will differentiate E-freight product and help to take a strong position on the market.
Our design team has provided a new identity for E-freight platform and revised its digital presence. Based on user testing we designed a system that delivers complicated functionality in a simple and intuitive way to its users.